Blog
GTM strategy, customer acquisition, and growth for B2B SaaS founders.
Customer Acquisition
How to Get Your First 10 B2B SaaS Customers
A practical framework for B2B SaaS founders to validate positioning, run outreach, and win the first paying customers.
Apr 2, 2026 · 3 min read
Customer AcquisitionFounder-Led Outbound for B2B SaaS: A Simple Playbook for Week 1
A week-one outbound playbook for founders who need real customer conversations before building more.
Mar 23, 2026 · 3 min read
Customer AcquisitionCold Email for Pre-PMF SaaS: What to Test Before You Scale Volume
Learn what to test in cold email before you increase volume, hire SDRs, or assume the channel does not work.
Mar 22, 2026 · 3 min read
Customer AcquisitionLinkedIn Outreach for B2B SaaS Founders: A Low-Budget Experiment Plan
A low-budget LinkedIn outreach experiment for founders who need early signal from a narrow ICP.
Mar 21, 2026 · 3 min read